Ovo je Balkan (Serbian: Ово је Балкан, literally "This is Balkan") is a song performed by Serbian singer Milan Stanković. The track served as Serbia's entry at the Eurovision Song Contest 2010 and finished the competition in 13th place with a total of 72 points.
Musical character and release
The song combines contemporary pop production with motifs meant to evoke regional musical traditions. It was chosen to represent Serbia at the 2010 contest and was promoted through live performances and broadcast appearances in the run-up to Eurovision.
Eurovision Song Contest 2010
At the international final the entry received points from multiple countries, resulting in a mid-table finish: 13th place and 72 points overall. The placement reflected a competitive field of entries that year.
Reception
Coverage of the song highlighted its blending of modern pop elements with Balkan-inspired sounds. Audience and critical responses varied, with some commentators noting the staging and performance while others focused on its musical fusion.