MSNBC is an American cable news network that began broadcasting in 1996. The channel was created as a partnership between NBCUniversal and Microsoft, a relationship reflected in the combined name. It is produced and overseen by the news division of NBC.
Overview
MSNBC provides a mix of live news reporting, long-form journalism and opinion-based programs. Its schedule typically includes morning news blocks, daytime reporting and a lineup of prime-time shows that focus on analysis and commentary. The channel operates alongside NBC’s broader news operations and shares resources with the network’s journalistic staff.
History
- MSNBC launched in 1996 as a joint venture between NBC and Microsoft.
- The channel took the place of America's Talking, a smaller cable service launched in 1994 by Roger Ailes for NBC, which was discontinued when MSNBC began.
- Since its debut, MSNBC has evolved its programming mix while remaining part of NBC’s news organization.
Programming and position
MSNBC’s programming combines immediate news coverage with opinion and analysis. Over the years the channel has become known for its evening commentary shows as well as its rolling news coverage during major events. It also forms part of NBC’s multi-platform news presence, contributing to television and digital reporting efforts.