What was the Attitude Era?
Q: What was the Attitude Era?
A: The Attitude Era was a period in the World Wrestling Federation and professional wrestling history that occurred in response to the Monday Night Wars with WCW and ECW. It officially started on November 9, 1997 at Survivor Series 1997.
Q: When did the Attitude Era start?
A: The Attitude Era officially started on November 9, 1997 at Survivor Series 1997.
Q: What marked the beginning of the Attitude Era?
A: The beginning of the Attitude Era was marked by the Montreal Screwjob and debut of the "WWF Attitude" scratch logo.
Q: When did it end?
A: The Attitude Era ended on May 6, 2002 when WWF rebranded to WWE with the "Get the 'F' Out" marketing campaign.
Q: How did it make wrestling more popular in America?
A: The Attitude Era made wrestling more popular in America from late 1990s to early 2000s by making its product into a more controversial "shock value" form of entertainment similar to "Trash TV". This increased television ratings and pay-per-view viewership.
Q: How did it try to attract young adults?
A: To attract young adults, WWF programming during this era tried to become more controversial and shock value-oriented like Trash TV genre popularized in 90s.