30 de Febrero is the fifth studio album by the American Latin pop duo Ha*Ash, issued by Sony Music Latin on December 1, 2017. The record arrived six years after the duo’s previous studio project, reflecting a deliberate period of songwriting and production. It blends pop, Latin rhythms and acoustic elements and is notable for the prominent role the two sisters assumed in composing and producing the material. The album title, which literally means "February 30," is used as a figurative image rather than a literal date.

Recording and production

Work on the album involved an international team of producers and collaborators. Ha*Ash co-wrote many songs and shared production duties with industry writers and producers including George Noriega, Matt Rad, Joe London and Edgar Barrera. Sessions combined live instrumentation and contemporary pop production techniques to maintain the duo’s trademark harmonies while exploring modern sounds and arrangements. Guest artists contributed to a few tracks, adding stylistic contrasts across the record.

The album includes notable guest appearances. A high-profile collaboration with bachata-pop singer Prince Royce appears on the single "100 Años," and Spanish pop artist Abraham Mateo also features on the album. These duets accentuate the record’s crossover aim: appealing to both mainstream pop listeners and fans of contemporary Latin music. Ha*Ash’s own vocal interplay remains central to the project despite these outside contributions. For more on the duo and their background, see their official profile here.

Singles, videos and promotional material

The release campaign relied on several singles and multiple lyric videos. "100 Años" (featuring Prince Royce) was issued ahead of the album in October 2017 and served as an early preview of the new era. Another important single, "No Pasa Nada," was released as a follow-up in early 2018. Additional songs promoted with singles or lyric films included "Eso No Va a Suceder," "¿Qué Me Faltó?" and a set of lyric videos published alongside the album release for tracks such as "Paleta," "No Pasa Nada" and "Llueve Sobre Mojado." These visual elements emphasized the record’s storytelling and helped sustain attention across social platforms.

Touring and live release

To support the album, Ha*Ash launched the Gira 100 Años Contigo tour. The tour opened at the Quinta Vergara Amphitheater in Viña del Mar — a prominent festival and concert venue — on February 24, 2018, marking a key Latin American appearance for the duo. The opening venue is often cited for its cultural significance in the region: Quinta Vergara Amphitheater in Chile. Performances from the run, including shows at major indoor arenas, were recorded and later issued as a live CD/DVD package titled En Vivo, giving fans a documented live snapshot of the setlist and stage production.

Style, reception and significance

Musically, 30 de Febrero continues Ha*Ash’s pattern of merging acoustic pop, country-tinged balladry and contemporary Latin pop production. Critics and listeners noted the polished sound and the prominence of duet-driven singles as strategic choices for airplay and streaming. The album served to reestablish Ha*Ash in the studio realm after an extended pause, consolidating their fan base while drawing attention from collaborators and producers across Latin pop. It stands as a transitional release that balances radio-oriented tracks with intimate, harmony-led songs.

Track highlights

  • "100 Años" — duet with Prince Royce; radio-focused single and one of the album’s most visible collaborations.
  • "No Pasa Nada" — mid-tempo single that received a dedicated promotional cycle and a separate single release in 2018.
  • "Eso No Va a Suceder" — a lyrical, acoustic-leaning tune showcased through a lyric video.

Overall, 30 de Febrero represents a carefully produced entry in Ha*Ash’s catalog that leverages collaborations and contemporary production to broaden the duo’s reach while preserving the vocal harmonies and songwriting focus that define their sound.